Crop Organic Vodka

Packaging Redesign | POS | Marketing Activation

  • The cleanest® Vodka. Starting with the purely finest ingredients available, Crop Harvest Earth Vodkas are USDA certified organic, artisanal vodkas produced from grain grown on America's plains. Crop organic grain is harvested from fertile, healthy soil free of artificial fertilizers, pesticides and chemicals.

  • Create a unique and memorable visual communication of the brand positioning and point of difference. Artisanal, USDA certified organic premium vodka.

  • Redesigned to leverage existing brand equities and improve communication hierarchy on label. Color blocking framework reinforces the individual flavors. Individual watercolor illustrations created by nationally recognized horticulture and botanical artist Maryln Waltzer are magnified through the bottle creating an unique visual that reflects the brand’s commitment to using only the finest organic ingredients.

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Art Direction | Photography